With Merkaditz, the briefing was clear- the ideal visual identity would be simple with a characteristic element, which enhances brand recognition.
Merkaditz wanted to associate the logo and colors with good experiences and happiness, which may not be an easy challenge when we're talking about such a transactional name. We crafted a lasting impression with our brand design and identity services.
We worked closely to create a visual identity that communicates brand's essence, ensuring consistency and resonance across all platforms.